Switching to Google Analytics can save you up to $32/year per user.
Hotjar excels in providing heatmaps and session recordings for small to mid-sized businesses aiming to optimize website user experience.
Not suitable for enterprises needing extensive customization or self-hosting options
Google Analytics excels in providing comprehensive web analytics and cross-channel attribution for enterprise-level marketing teams.
Not suitable for organizations requiring on-premise hosting or strict data privacy controls
| Pricing | $32 | Free |
|---|---|---|
| Free Trial | ✗ No | ✗ No |
| User Rating | No ratings | No ratings |
| Open Source | ✗ No | ✗ No |
| Category | Marketing | Marketing |